Make your VWO Graphs more Meaningful with Annotations

Ever found yourself puzzled with a sudden spike or drop in test results? Did it finally take you hours of brainstorming and discussions to figure out what caused the change? Now you can avoid all that hassle by simply adding notes to your graphs. VWO allows you to annotate your graph reports with relevant notes to make your analysis more meaningful. Think of these as sticky notes on your graph reports. You can use these annotations to add comments, mark important events and even add relevant links to your graphs. Let’s say you are the optimization expert with a large software product company. To get more users for your product, you are running a campaign on your ‘sign-up’ page with a goal to improve conversions. Meanwhile, your marketing team decides to launch a well-targeted newsletter campaign that directs visitors to the sign-up page. The awesome campaign results in a sudden…

The post Make your VWO Graphs more Meaningful with Annotations appeared first on VWO Blog.

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