A/B Testing Image on Lead Generation Page Increased Conversions by 89%

Makelaarsland is a Netherlands-based brokerage firm. Prospective home sellers can sign up on their website to make the company their estate agent. The Goal The website had a three-step registration process for home listings — Personal Information > Address > Finish. Towards the right, it had a ‘Need Help?’ section with the company phone number and email ID. Underneath, there was a photo of a woman employee. This is how the page originally looked: The […]

The post A/B Testing Image on Lead Generation Page Increased Conversions by 89% appeared first on Visual Website Optimizer Blog.

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